Thursday 10th October 2024
Showground, Wadebridge

The Winning Wild West

Wild West Communications, a South West public relations consultancy with offices in Truro and Bristol – and sister agency, Wild Card, in London – has won a string of exciting new clients.

Wild West boasts four recent wins including:

Lee Kum Kee, a 125-year-old family-owned Hong Kong company, supplying over 220 sauces and condiments to over 100 countries and regions across five continents.  Wild West is delivering a social influencer project to raise brand awareness and educate consumers about its full range of soy sauce and the different ways each can be used.

New all-natural flavoured milk brand, Bam, based in Cheltenham.  The consultancy is supporting the new product launch with a national brand-building campaign to generate online buzz with a wealth of high-quality content, while a business and trade media centre will tell the story of the brand and business.

The Devon Cattle Breeders’ Society and the heritage West Country breed, Red Ruby Devons.  Wild West is driving awareness of this speciality breed with key opinion formers and foodies across the UK.

Launceston-based Charlie Bears. Creators of luxurious collectable bears, sold worldwide, and each lovingly designed by founder Charlotte Morris.  The campaign includes storytelling, product placement and social advertising, while working with the in-house team providing consultancy and e-marketing support to ensure a fully integrated marketing campaign.

Wild West Director, Georgie Upton says: “We are thrilled by these four exciting yet very different wins, which are testament to the team’s wide-ranging expertise and eclectic interests. Our agency mission is to continue to tell the stories of South West and London-based businesses in compelling ways, and we are now using our footprint across these regions to open doors with UK-wide clients.”

Wild West, which won three PRCA Dare 2017 Awards including New Consultancy of the Year, operates across three main sectors; travel and tourism, food & drink and lifestyle. The team represent some of the best-known names in the South West and beyond, including Rodda’s Clotted Cream, Eden Project, Jamie Oliver’s Fifteen Cornwall, The Nare Hotel, Clarks Natural Sweeteners, Watergate Bay Hotel, Devon-based Forthglade, Kelly’s of Cornwall and Dickinson & Morris Melton Mowbray Pork Pies.